Aroha is a Māori word meaning “love”. Aroha was born out of a passion to honour India’s ageless tradition of crafts and craftsmanship and to ensure that their relevance is sustained in today’s world. Timeless Masterpieces Created by India’s Highly Acclaimed Master Artisans. Aroha’s commitment to working with Indian artisans in meaningful ways truly defines simplicity n elegance. We support India’s sustainability mission ensuring a balance between economic growth, environmental care and social well-being.